title: Outward bound. Enhancing the marketing value of hospital call centers.
authors.affiliation: The Beryl Companies, Bedford, Texas, USA. Paul.Spiegelman@beryl.net
authors.forename: Paul
authors.initials: P
authors.lastname: Spiegelman
mesh_terms: D003625:Data Collection; D006747:Hospital Communication Systems; D008389:Marketing of Health Services / Q000458:organization & administration*; D014481:United States