title: Attitudes toward stereotypical versus counterstereotypical gay men and lesbians.
abstract: This study examined differences in the way heterosexual men and women feel about gay men and lesbians who either confirm or disconfirm prevailing stereotypes. Fifty-three heterosexual college men and women read descriptions about 2 fictitious homosexual students at their university, both of whom were either male or female. One of the students was portrayed as being more stereotypically masculine, whereas the other was portrayed as more stereotypically feminine. Participants rated the targets on a variety of dimensions, including liking. Male participants liked the masculine gay man more than the feminine gay man, whereas female participants showed similar degrees of liking for both men. Both male and female participants reported greater liking for the feminine lesbian than the masculine lesbian. Implications for understanding attitudes toward stereotypical versus counterstereotypical gay men and lesbians are discussed.
authors.affiliation: Department of Management & Organizations, Kellogg School of Management, Northwestern University, Evanston, IL 60208, USA. t-cohen@kellogg.northwestern.edu
authors.forename: Taya R
authors.initials: TR
authors.lastname: Cohen
authors.forename: Deborah L
authors.initials: DL
authors.lastname: Hall
authors.forename: Jennifer
authors.initials: J
authors.lastname: Tuttle
mesh_terms: D000328:Adult; D005260:Female; D018452:Homosexuality, Female / Q000523:psychology*; D018451:Homosexuality, Male / Q000523:psychology*; D006801:Humans; D007398:Interpersonal Relations; D008297:Male; D011287:Prejudice; D012737:Sex Factors; D012938:Social Perception; D013240:Stereotyping; D013334:Students / Q000523:psychology; D011795:Surveys and Questionnaires; D055815:Young Adult