title: Price check! An analysis of direct-to-consumer pharmaceutical marketing.
authors.affiliation: Jefferson Medical College, Philadelphia, Pennsylvania, USA. elliot.wakeam@jefferson.edu
authors.forename: Elliot
authors.initials: E
authors.lastname: Wakeam
mesh_terms: D003258:Consumer Behavior; D054626:Consumer Health Information / Q000191:economics*; D004345:Drug Industry / Q000191:economics*; D006801:Humans; D040541:Marketing / Q000191:economics*; D013337:Students, Medical