title: Should Canada allow direct-to-consumer advertising of prescription drugs?: yes.
authors.affiliation: Institute for Optimizing Health Outcomes, 151 Bloor St W, Suite 600, Toronto, ON M5S 1S4. durhane@gmail.com
authors.forename: Durhane
authors.initials: D
authors.lastname: Wong-Rieger
mesh_terms: D000329:Advertising; D002170:Canada; D016265:Conflict of Interest; D016527:Drug Costs; D004345:Drug Industry / Q000191:economics / Q000639:trends; D011307:Drug Prescriptions / Q000191:economics / Q000706:statistics & numerical data*; D064420:Drug-Related Side Effects and Adverse Reactions; D006801:Humans; D040541:Marketing / Q000191:economics / Q000379:methods*; D018570:Risk Assessment