Improving colorectal cancer screening: a partnership between primary care practices and the American Cancer Society.
BACKGROUND
The American Cancer Society (ACS) is interested in facilitating colorectal cancer screening (CRCS) in primary care.


METHODS
Similar clinics were assigned randomly to 1 of 3 CRCS arms: (1) usual care, (2) exam-room posters designed by the ACS; and (3) posters plus patient reminder calls from an ACS volunteer.


RESULTS
Compared to patients due for screening in Arm 1, the odds ratio for getting CRCS in Arm 2 was 1.04 (95% confidence interval [CI], 0.81-1.34), P value not significant; in Arm 3, it was 1.49 (95% CI, 1.16-1.90), P value < .001.


CONCLUSIONS
Exam-room posters plus patient reminder calls from the ACS can increase CRCS in primary care.
Potter
Michael B
MB
The School of Medicine, University of California, San Francisco, CA 94143, USA. potterm@fcm.ucsf.edu
Namvargolian
Yaser
Y
Hwang
Jimmy
J
Walsh
Judith M E
JM
D000368:Aged; D000570:American Cancer Society; D015179:Colorectal Neoplasms / Q000175:diagnosis* / Q000517:prevention & control; D016001:Confidence Intervals; D003299:Cooperative Behavior; D005260:Female; D006801:Humans; D008297:Male; D008403:Mass Screening / Q000706:statistics & numerical data*; D008875:Middle Aged; D015999:Multivariate Analysis; D016017:Odds Ratio; D010342:Patient Acceptance of Health Care / Q000706:statistics & numerical data; D011320:Primary Health Care; D014481:United States; D014838:Volunteers