Inside the health blogosphere: quality, governance and the new innovation leaders.
Research has shown that "Health 2.0"--user-generated health information often featuring blogging or collaborative editing tools known as "wikis"--is increasingly popular among health professionals, chronic disease sufferers and the general public. However, concerns persist over the alleged inaccuracy, bias and poor governance of self-published health websites. This article addresses two questions: Does the public naturally gravitate toward trustworthy, objective and credible self-published health blog content? Do health blogs offer readers objective information that provides privacy protection and is devoid of partisanship or industry influence?
Health Strategy Innovation Cell, Massey College, University of Toronto. neil.seeman@utoronto.ca
Neil
N
Seeman
D054626:Consumer Health Information / Q000458:organization & administration* / Q000592:standards; D020407:Internet; D011786:Quality Control