title: Medicine in the era of Web 2.0.
authors.affiliation: Mayo Clinic, USA.
authors.forename: Melissa
authors.initials: M
authors.lastname: Rethlefsen
authors.forename: Colin
authors.initials: C
authors.lastname: Segovis
mesh_terms: D003219:Confidentiality; D006801:Humans; D020407:Internet; D008492:Medical Informatics Computing; D010819:Physician's Role; D012944:Social Support; D012984:Software