Guerilla advocacy: using aggressive marketing techniques for health policy change.
Galer-Unti
Regina A
RA
School of Health Sciences at Walden University, Suite 100, Minneapolis, MN 55401, USA. Regina.Galer-Unti@waldenu.edu
D003254:Consumer Advocacy; D006291:Health Policy; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D007398:Interpersonal Relations; D007400:Interprofessional Relations; D010565:Persuasive Communication; D040241:Social Marketing