title: Social marketing: a toolkit, a profession or a political diversion?
authors.forename: Angela
authors.initials: A
authors.lastname: Scriven
mesh_terms: D003697:Delphi Technique; D055317:Evidence-Based Practice; D006291:Health Policy; D006293:Health Promotion; D006801:Humans; D011057:Politics; D015980:Public Health Practice; D040241:Social Marketing; D006113:United Kingdom