title: As mass media evolves into "masses of media", what are the implications for our health?
authors.affiliation: Sweet Communication, NSW, Australia. melissa@sweetcommunication.com.au
authors.forename: Melissa A
authors.initials: MA
authors.lastname: Sweet
authors.forename: Margaret J
authors.initials: MJ
authors.lastname: Simons
mesh_terms: D001294:Attitude to Health; D057218:Blogging; D054626:Consumer Health Information; D006293:Health Promotion; D006801:Humans; D008402:Mass Media; D040241:Social Marketing