title: Direct-to-consumer personal genome testing: the problem is not ignorance--it is market failure.
authors.affiliation: Centre for Values, Ethics and Law in Medicine, University of Sydney, NSW 2006, Australia. cjordens@med.usyd.edu.au
authors.forename: Christopher F C
authors.initials: CF
authors.lastname: Jordens
authors.forename: Ian H
authors.initials: IH
authors.lastname: Kerridge
authors.forename: Gabrielle N
authors.initials: GN
authors.lastname: Samuel
mesh_terms: D022126:Access to Information / Q000941:ethics; D003256:Community Participation / Q000639:trends; D054626:Consumer Health Information / Q000941:ethics; D003376:Counseling; D005820:Genetic Testing / Q000941:ethics; D015894:Genome, Human; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D020407:Internet; D008389:Marketing of Health Services / Q000941:ethics / Q000592:standards / Q000639:trends; D017149:Private Sector / Q000941:ethics / Q000592:standards / Q000639:trends