title: Raising the voice of reason.
abstract: In the current economic climate, even the best known charities are facing reduced income and need to raise their profiles to ensure continued support. FRAME has always been well known among scientific organisations, but is less familiar to the public. The traditional sources of funding are drying up, and FRAME needs to promote itself to new audiences, if it is to succeed for another 40 years.
authors.affiliation: FRAME, Russell & Burch House, 96-98 North Sherwood Street, Nottingham NG1 4EE, UK. anne@frame.org.uk
authors.forename: Anne
authors.initials: A
authors.lastname: Jeffery
mesh_terms: D000826:Animal Testing Alternatives / Q000191:economics* / Q000941:ethics; D000827:Animal Welfare / Q000191:economics* / Q000941:ethics; D000818:Animals; D000830:Animals, Laboratory; D002608:Charities / Q000191:economics*; D005653:Fund Raising / Q000379:methods*; D006113:United Kingdom