title: "Alternative" healthcare: access as a revenue source in a consumer-driven market.
authors.affiliation: The LaPenna Group, Inc., Grand Rapids, Michigan, USA. mlapenna@lapenna.com
authors.forename: A Michael
authors.initials: AM
authors.lastname: LaPenna
mesh_terms: D003132:Commerce; D003256:Community Participation; D003299:Cooperative Behavior; D006270:Health Facility Administrators; D006297:Health Services Accessibility; D006761:Hospitals; D006801:Humans; D014481:United States