title: 'Like me, want me, buy me, eat me': relationship-building marketing communications in children's magazines.
authors.affiliation: Centre for Health Initiatives, Faculty of Health & Behavioural Sciences, University of Wollongong, Wollongong, NSW 2522, Australia. sandraj@uow.edu.au
authors.forename: Sandra C
authors.initials: SC
authors.lastname: Jones
authors.forename: Nadia
authors.initials: N
authors.lastname: Mannino
authors.forename: Julia
authors.initials: J
authors.lastname: Green