title: Pharmaceutical Pricing and Market Access Outlook Europe 2010-HealthNetwork Communications' fourth annual conference. 24-25 March 2010, London, UK.
abstract: The HealthNetwork Communications' Fourth Annual Conference on Pharmaceutical Pricing and Market Access Outlook Europe 2010, held in London, included topics covering the challenges facing the pharmaceutical industry, specifically related to pricing and reimbursement, and demonstrating the value of a pharmaceutical. This conference report highlights selected presentations on a global perspective on pricing and reimbursement, with an analysis of the specific, unique challenges in the six major markets, Europe, the US, Canada, Germany, the UK and Japan, and a discussion of the benefits of risk-sharing schemes.
authors.affiliation: Thomson Reuters, 77 Hatton Garden, London, EC1N 8JS, UK. erhimuvi.ogbighele@thomsonreuters.com
authors.forename: Erhimuvi
authors.initials: E
authors.lastname: Ogbighele
mesh_terms: D003365:Costs and Cost Analysis; D016527:Drug Costs; D004345:Drug Industry / Q000191:economics*; D006801:Humans; D007349:Insurance, Health, Reimbursement; D007356:Insurance, Pharmaceutical Services; D004364:Pharmaceutical Preparations / Q000191:economics*; D020414:Risk Sharing, Financial / Q000191:economics
chemical_list: D004364:Pharmaceutical Preparations