Constraints on the observation of partial match costs: implications for transfer-appropriate processing approaches to immediate priming.
According to a transfer-appropriate processing framework, immediate priming costs arise from a match between a prime and probe event on 1 dimension and a difference between those 2 events on some other dimension (i.e., a partial match). In Experiment 1, the authors used a Stroop priming procedure to generate 6 variants of partial match, yet only 1 of these 6 conditions yielded a partial match cost. Experiment 2 demonstrates that, for some of these conditions, an underlying partial match cost was obscured by the contribution of an independent source of facilitation to performance. In Experiment 3, however, a partial match was observed to have produced an immediate priming cost only when the selective attention demands of the probe task were high. Overall, the results reveal a limitation in current applications of the transfer-appropriate processing framework to immediate priming phenomena.
Department of Psychology, University of Manitoba, Winnipeg, Manitoba, Canada, R3T 2N2. leboej@cc.umanitoba.ca
Jason P
JP
Leboe
Launa C
LC
Leboe
Bruce
B
Milliken
D001245:Association Learning; D003118:Color Perception; D003463:Cues; D004193:Discrimination Learning; D005260:Female; D006801:Humans; D008297:Male; D009949:Orientation; D010364:Pattern Recognition, Visual; D011214:Practice, Psychological; D012660:Semantics; D057190:Stroop Test; D014163:Transfer, Psychology