The potential of black radio to disseminate health messages and reduce disparities.
Radio stations that target African American audiences ("black radio") reach a national African American audience daily, making black radio an ideal medium for health promotion and disparities reduction in the African American community. Black radio can be used to communicate public health messages and to recruit African Americans into public health research.
Hall
Ingrid J
IJ
Centers for Disease Control and Prevention, 4770 Buford Hwy, Mailstop K-55, Atlanta, GA 30341, USA. ihall@cdc.gov
Johnson-Turbes
C Ashani
CA
Williams
Kymber N
KN
D001741:Black or African American; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D033181:Information Dissemination / Q000379:methods*; D018579:Patient Selection; D011845:Radio; D040241:Social Marketing