title: Strengthening blood ties.
authors.affiliation: Department of Pathology, GITAM Dental College, Visakhapatnam, 530 003 India. drvidya21@gmail.com
authors.forename: Vidya
authors.initials: V
authors.lastname: Viswanath
mesh_terms: D001771:Blood Banks / Q000458:organization & administration; D001782:Blood Donors / Q000600:supply & distribution*; D005190:Family; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D007194:India; D040241:Social Marketing