title: Persuasion: The Key to Changing Women's Ideas About Birth.
abstract: Although standard maternity care is not evidence-based and, in many cases, increases risks for mothers and babies, few women make birth decisions that reflect this knowledge. This column discusses persuasion as a way to change women's ideas about safe, healthy birth. The relationship between persuasion and choice is discussed, and the differences between presenting information and persuading women that natural birth is the safest and healthiest way to give birth are explored.
authors.affiliation: JUDITH A. LOTHIAN is a childbirth educator in Brooklyn, New York, a member of the Lamaze International Certification Council, and the associate editor of The Journal of Perinatal Education. She is also an associate professor in the College of Nursing at Seton Hall University in South Orange, New Jersey.
authors.forename: Judith A
authors.initials: JA
authors.lastname: Lothian
references.citation: J Perinat Educ. 2009;18(1):32-40
references.pmid: 19436598
references.citation: J Perinat Educ. 2009 Summer;18(3):55-7
references.pmid: 20514122
references.citation: J Perinat Educ. 2009;18(1):25-31
references.pmid: 19436597
references.citation: J Perinat Educ. 2009 Summer;18(3):48-54
references.pmid: 19750214
references.citation: J Perinat Educ. 2009;18(1):12-24
references.pmid: 19360141