Communicating what works! Applying the positive deviance approach in health communication.
Singhal
Arvind
A
Department of Communication, University of Texas, El Paso, TX 79968, USA. asinghal@utep.edu
D003428:Cross Infection / Q000517:prevention & control; D004059:Diffusion of Innovation; D006801:Humans; D033183:Interdisciplinary Communication; D007400:Interprofessional Relations; D055624:Methicillin-Resistant Staphylococcus aureus