When the facts are just not enough: credibly communicating about risk is riskier when emotions run high and time is short.
Reynolds
Barbara J
BJ
U. S. Centers for Disease Control and Prevention, 1600 Clifton Road, N.E, Atlanta, Georgia 30333, USA. Bsr0@cdc.gov
D002487:Centers for Disease Control and Prevention, U.S. / Q000592:standards; D003142:Communication; D004644:Emotions; D006801:Humans; D010465:Perception; D011634:Public Health / Q000379:methods / Q000592:standards; D018570:Risk Assessment; D013997:Time Factors; D014481:United States