title: Radiology 2011: the big picture.
abstract: OBJECTIVE
  This article will take a big-picture view of the issues of utilization, cost, value, quality, innovation, self-referral, specialization, commoditization, competition, and corporatization and suggest how they are closely interrelated.
  
  
  CONCLUSIONS
  These issues may have a major effect on the practice of radiology. It may be both presumptuous and platitudinous to suggest that our profession currently faces some of the greatest challenges in its history.
authors.affiliation: Department of Radiology, Virginia Mason Medical Center, 1100 Ninth Ave., Seattle, WA 98111, USA. radecl@vmmc.org
authors.forename: Eugene
authors.initials: E
authors.lastname: Lin
mesh_terms: D032821:Commodification; D004059:Diffusion of Innovation; D004465:Economic Competition; D017048:Health Care Costs; D006801:Humans; D018584:Physician Self-Referral; D011787:Quality of Health Care; D011871:Radiology / Q000191:economics / Q000458:organization & administration / Q000639:trends*; D013038:Specialization