title: Modelling behavioural contagion.
abstract: The last decade has seen much work on quantitative understanding of human behaviour, with online social interaction offering the possibility of more precise measurement of behavioural phenomena than was previously possible. A parsimonious model is proposed that incorporates several observed features of behavioural contagion not seen in existing epidemic model schemes, leading to metastable behavioural dynamics.
authors.affiliation: Warwick Mathematics Institute, University of Warwick, Coventry CV4 7AL, UK. t.a.house@warwick.ac.uk
authors.forename: Thomas
authors.initials: T
authors.lastname: House
mesh_terms: D003198:Computer Simulation; D006126:Group Processes; D015438:Health Behavior; D006801:Humans; D008960:Models, Psychological; D012925:Social Conformity