title: The 'breathe' model of smoking cessation.
abstract: I challenge you to look beyond this abstract. Read the main text to discover how the use of a framework or tool to explore a study reveals so much more. The 'Breathe' study findings at first glance support the use of the 'Breathe' model of smoking cessation, yet on critiquing, using appropriate evaluation tools, this conclusion is questionable. The purpose was to measure the effectiveness of identifying pregnant smokers at booking using carbon monoxide testing and self reporting, to see if this increased the numbers engaging with specialist services and quitting for a month. The study raises many issues in relation to the identification of smokers and its impact on both engagement and cessation. It is limited by a lack of clear outcomes and dependence on an established data system. Inclusion of qualitative elements regarding women and staff views would have added depth, making it more applicable to wider service development.
authors.affiliation: University of Salford.
authors.forename: Jeanne
authors.initials: J
authors.lastname: Lythgoe