title: Cursed rhetoric.
authors.forename: Eric
authors.initials: E
authors.lastname: Crampton
mesh_terms: D000329:Advertising; D000428:Alcohol Drinking / Q000453:epidemiology; D003132:Commerce; D015438:Health Behavior; D006291:Health Policy; D006801:Humans; D007857:Leadership; D009520:New Zealand; D015980:Public Health Practice; D012946:Social Welfare