title: Using Centers for Medicare and Medicaid quality measures in marketing: why more home health agencies will benefit from using quality measures to build their business.
authors.affiliation: Jane@WordDriveCommunications.com
authors.forename: Jane
authors.initials: J
authors.lastname: Sherwin
mesh_terms: D003132:Commerce / Q000458:organization & administration; D005260:Female; D018574:Home Care Agencies / Q000191:economics* / Q000458:organization & administration; D006801:Humans; D008297:Male; D008389:Marketing of Health Services / Q000191:economics*; D008484:Medicaid / Q000191:economics / Q000592:standards; D006278:Medicare / Q000191:economics / Q000592:standards; D011785:Quality Assurance, Health Care; D014481:United States