title: Even when regulated, advertising is still advertising.
abstract: The Swiss authorities have tried to make drug advertising less misleading by insisting that it be evidence-based. However, a study conducted 3 years after the legislation was enacted showed that half of the claims made in drug ads were not backed up by the references cited or were based on biased information.
mesh_terms: D000329:Advertising / Q000331:legislation & jurisprudence* / Q000592:standards; D004345:Drug Industry / Q000331:legislation & jurisprudence*; D019317:Evidence-Based Medicine; D006801:Humans; D013557:Switzerland