title: Marketing to the rescue.
authors.affiliation: Franciscan St. Francis Health. fred.bagg@franciscanalliance.org
authors.forename: Frederick
authors.initials: F
authors.lastname: Bagg
authors.forename: Tom
authors.initials: T
authors.lastname: Pearson
mesh_terms: D000367:Age Factors; D019090:Case Management / Q000458:organization & administration* / Q000639:trends; D004636:Emergency Service, Hospital / Q000458:organization & administration / Q000706:statistics & numerical data; D006801:Humans; D008389:Marketing of Health Services / Q000379:methods / Q000639:trends*; D010353:Patient Education as Topic / Q000379:methods / Q000639:trends*; D012737:Sex Factors; D012959:Socioeconomic Factors; D017749:Total Quality Management / Q000379:methods / Q000639:trends*