Planning crowd events to achieve high participant satisfaction.
A case study investigation within a large UK university involving semi-structured stakeholder interviews, examined the organisation, coordination, and security within crowd events of various descriptions. Similarities in approaches and priorities emerged with crowd event organisation, primarily attention to safety requirements, in protecting crowd members, venue reputation, and legal obligations. Conversely, attention to and attitudes and beliefs surrounding user experience, crowd comfort and satisfaction, were often based on personal judgment, and appeared to be influenced by budget considerations. The findings suggest a lack of knowledge and usable evidence based guidance for planning crowd events in relation to important aspects affecting participant satisfaction.
Loughborough Design School, Loughborough University, Leicestershire LE11 3TU, United Kingdom. V.L.Kendrick@lboro.ac.uk
Victoria L
VL
Kendrick
Roger A
RA
Haslam
Patrick E
PE
Waterson
D000846:Anniversaries and Special Events; D001290:Attitude; D003258:Consumer Behavior / Q000191:economics; D003441:Crowding; D005260:Female; D017408:Guidelines as Topic; D006801:Humans; D008297:Male; D017751:Safety Management; D012637:Security Measures; D014495:Universities / Q000458:organization & administration