title: Factors related to condom use behavior among club-working women in South Korea: importance of subjective norms and customer-related attitudes.
abstract: The primary aim of this study was to understand factors associated with condom use behavior among club-working women and identify the most influential factors to be addressed in future health programs. A total of 158 club-working women were surveyed from 3 midsize cities in South Korea from July to September 2004. Survey questionnaires were developed based on the theory of planned behavior. A total of 7 distinct themes emerged: Health aspects, Customer related, Pleasure related, Finance related, Societal norm, Occupational norm, and Perceived control. The results indicated that the Customer-related theme, Societal norm, and Occupational norm were statistically significant factors affecting condom use. On the other hand, self-related factors such as health, pleasure, and finance are not significantly related to the condom use behavior of club-working women in South Korea, suggesting that the currently used knowledge-focused education programs may not be sufficient for this population.
authors.affiliation: 1Johns Hopkins Bloomberg School of Public Health, Baltimore, MD, USA.
authors.forename: Heon-Jae
authors.initials: HJ
authors.lastname: Jeong
authors.forename: Heui-Sug
authors.initials: HS
authors.lastname: Jo
authors.forename: Su-Mi
authors.initials: SM
authors.lastname: Jung
authors.forename: Ja-young
authors.initials: JY
authors.lastname: Lee
mesh_terms: D000328:Adult; D001290:Attitude; D017280:Condoms / Q000706:statistics & numerical data*; D005260:Female; D015658:HIV Infections / Q000517:prevention & control; D006801:Humans; D008875:Middle Aged; D036301:Qualitative Research; D056910:Republic of Korea; D060386:Sex Workers / Q000523:psychology* / Q000706:statistics & numerical data; D012725:Sexual Behavior / Q000523:psychology*; D012938:Social Perception; D011795:Surveys and Questionnaires; D055815:Young Adult