title: 16 for the price of 10: effects of a ban on multi-buy alcohol.
abstract: Multi-buy is one method by which retailers discount alcoholic beverage sales. It is common in the UK. A Scottish ban on multi-buys had an immediate impact on sales. Because other methods for lowering price as a marketing tool will be used, the longer-term impact is unknown. Legislating a minimum price per unit of alcohol may have a longer lasting effect on overall alcohol consumption.
authors.affiliation: jonathan.chick@gmail.com
authors.forename: Jonathan
authors.initials: J
authors.lastname: Chick
mesh_terms: D000428:Alcohol Drinking / Q000191:economics / Q000331:legislation & jurisprudence*; D000434:Alcoholic Beverages / Q000191:economics*; D003132:Commerce / Q000191:economics* / Q000331:legislation & jurisprudence*; D006801:Humans; D012926:Social Control, Formal / Q000379:methods; D006113:United Kingdom