title: Market watch: industry perspectives on personalized medicine.
authors.forename: Rachael
authors.initials: R
authors.lastname: Zuckerman
authors.forename: Christopher-Paul
authors.initials: CP
authors.lastname: Milne
mesh_terms: D000818:Animals; D004345:Drug Industry / Q000191:economics* / Q000639:trends; D019981:Health Care Sector / Q000191:economics* / Q000639:trends; D006801:Humans; D057285:Precision Medicine / Q000191:economics* / Q000639:trends