title: Informing the public responsibly about herbal medicine.
abstract: The current popularity requires reliable information in this sector to minimize harm and maximize benefit. Currently there are only very few such sources of information aimed at the lay public. Instead, we have a plethora of seriously misleading texts. In the interest of public health, we need reliable, unbiased, and easily accessible information.
authors.affiliation: Complementary Medicine, Peninsula Medical School, Universities of Exeter & Plymouth, Exeter, UK. Edzard.Ernst@pms.ac.uk
authors.forename: E
authors.initials: E
authors.lastname: Ernst
mesh_terms: D029001:Herbal Medicine; D006801:Humans; D033181:Information Dissemination; D010353:Patient Education as Topic; D008517:Phytotherapy; D011634:Public Health