title: Gender and race are significant determinants of students' food choices on a college campus.
abstract: OBJECTIVE
  To examine the roles of gender and race in students' determinants of food choices on a college campus.
  
  
  METHODS
  A total of 405 college students participated in a survey entitled "Campus Food: You Tell Us!" Chi-square and logistic regression were used to examine associations between demographics and food choice determinants.
  
  
  RESULTS
  Gender and race appeared to play a significant role in determinants of students' food dislikes. Males were significantly more likely to choose cost, taste, and poor quality over poor nutrition as determinants. White students were significantly less likely to choose cost, inconvenience, and taste over poor nutrition than students of other races. Gender was also a significant factor associated with student preferences for campus dining location and determinants of unhealthful food.
  
  
  CONCLUSIONS
  Future marketing may be more effective if tailored to gender and race. Nutrition educators should consider addressing taste and convenience when attempting to influence students' food choices.
authors.affiliation: Department of Nutrition and Food Sciences, California State University, Chico, CA 95929-0002, USA.
authors.forename: Stacey
authors.initials: S
authors.lastname: Boek
authors.forename: Stephanie
authors.initials: S
authors.lastname: Bianco-Simeral
authors.forename: Kenny
authors.initials: K
authors.lastname: Chan
authors.forename: Keiko
authors.initials: K
authors.lastname: Goto
mesh_terms: D016009:Chi-Square Distribution; D002755:Choice Behavior; D005247:Feeding Behavior; D005260:Female; D005518:Food Preferences; D005522:Food Services / Q000706:statistics & numerical data*; D006801:Humans; D016015:Logistic Models; D008297:Male; D009753:Nutritive Value; D044469:Racial Groups; D012737:Sex Factors; D013334:Students / Q000706:statistics & numerical data*; D014495:Universities / Q000706:statistics & numerical data; D055815:Young Adult