title: Does celebrity involvement in public health campaigns deliver long term benefit? Yes.
authors.affiliation: University of Sydney, Sydney, Australia. simon.chapman@sydney.edu.au
authors.forename: Simon
authors.initials: S
authors.lastname: Chapman
mesh_terms: D005197:Famous Persons; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D011634:Public Health