title: Plain packaging of tobacco products--plainly a success.
abstract: Neither health campaigners nor Big Tobacco seem to have any doubt that this will beeffective in reducing smoking.
authors.forename: Mike
authors.initials: M
authors.lastname: Daube
authors.forename: A Rob
authors.initials: AR
authors.lastname: Moodie
authors.forename: Simon
authors.initials: S
authors.lastname: Chapman
mesh_terms: D001315:Australia; D006801:Humans; D019064:Product Packaging / Q000331:legislation & jurisprudence / Q000379:methods*; D016540:Smoking Cessation; D019460:Tobacco Industry / Q000331:legislation & jurisprudence*; D062789:Tobacco Products