title: Oral cancer awareness of the general public in Gorakhpur city, India.
abstract: OBJECTIVE
  Global cancer statistical data show that India has one of the highest incidence rates of oral cancer worldwide. Early detection is extremely important as it results in lower morbidity and death rates. The present study was undertaken to assess awareness of oral cancer and knowledge of its early signs and risk factors in the general public of the semi-urban Gorakhpur area of Uttar Pradesh (India). It was also intended to educate the same population for early detection by increasing their ability to recognize signs and risk factors.
  
  
  METHODS
  A questionnaire-based household survey was conducted over a period of one month in different parts of Gorakhpur district, a region where tobacco use is apparently very high. A total of 2,093 persons participated in the survey. The collected data were analyzed using SPSS software to assess and associate oral cancer awareness with the prevalence, and abstract risk factors, as well as other confounding variables.
  
  
  RESULTS
  The general awareness, knowledge of signs and risk factors of oral cancer were found to be proportionate to the literacy level with the highest rate of awareness being among high school and graduates and lowest among illiterates. It was also observed that on most of these dimensions the younger age groups (<30 years) were significantly more knowledgeable.
  
  
  CONCLUSIONS
  Overall, the awareness of oral cancer in the high-risk population of Gorakhpur was not satisfactory, pointing to a need for further dissemination of information on this issue and its associated risks. This is especially important for the youngsters, as this may possibly help them keep away from the deleterious habit of tobacco indulgence in any form. If necessary risk factor cessation counselling should be provided.
authors.affiliation: Purvanchal Institute of Dental Sciences, GIDA, India. mamtaag02@yahoo.co.in
authors.forename: Mamta
authors.initials: M
authors.lastname: Agrawal
authors.forename: Sushma
authors.initials: S
authors.lastname: Pandey
authors.forename: Shikha
authors.initials: S
authors.lastname: Jain
authors.forename: Shipra
authors.initials: S
authors.lastname: Maitin
mesh_terms: D000328:Adult; D001364:Awareness; D004522:Educational Status; D005260:Female; D005500:Follow-Up Studies; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D007194:India / Q000453:epidemiology; D008297:Male; D008875:Middle Aged; D009062:Mouth Neoplasms / Q000175:diagnosis / Q000453:epidemiology*; D011379:Prognosis; D011795:Surveys and Questionnaires; D055815:Young Adult