title: "The black man's country club": assessing the feasibility of an HIV risk-reduction program for young heterosexual African American men in barbershops.
abstract: Despite increasing HIV/AIDS morbidity and mortality, focus on young heterosexual African American men is limited. Nontraditional community-based prevention programs may be most effective for this demographic. Barbershops are one potential venue; however, barbers' and barbershop owners' views on the concept are less known. This paper describes attitudes and beliefs among barbers and barbershop owners regarding delivering a barber-facilitated, skills-based HIV risk-reduction intervention to their clientele. Participants believed that young heterosexual African American men were at significant risk for HIV and highly regarded the intervention model. This novel work contributes a voice to the literature that is infrequently heard.
authors: Center for Health Equity Research, School of Nursing, University of Pennsylvania, Philadelphia, PA 19104-4217, USA. brawnerb@nursing.upenn.edu
authors: Bridgette M
authors: BM
authors: Brawner
authors: Jillian Lucas
authors: JL
authors: Baker
authors: Jennifer
authors: J
authors: Stewart
authors: Zupenda M
authors: ZM
authors: Davis
authors: Julie
authors: J
authors: Cederbaum
authors: Loretta Sweet
authors: LS
authors: Jemmott
mesh_terms: D000328:Adult; D001741:Black or African American / Q000523:psychology* / Q000706:statistics & numerical data; D001461:Barbering; D055812:Community-Based Participatory Research; D003469:Culture; D005240:Feasibility Studies; D015658:HIV Infections / Q000208:ethnology* / Q000517:prevention & control; D007722:Health Knowledge, Attitudes, Practice; D006293:Health Promotion / Q000379:methods*; D054625:Healthcare Disparities; D020010:Heterosexuality / Q000523:psychology*; D006801:Humans; D008297:Male; D008875:Middle Aged; D040242:Risk Reduction Behavior; D012959:Socioeconomic Factors