title: Key principles in running a successful business in facial plastics.
abstract: The ultimate goal for most facial plastic surgeons is to develop a successful practice. For those currently owning a practice and those planning on developing a practice, the skills and training necessary to establish and manage a facial plastic practice are not taught in medical school, residency, or most fellowships. The goal of this article is to underline the key principles of running a successful business. This article does not replace an MBA, but it allows you to be aware of potential challenges that all businesses encounter.
authors.affiliation: Williams Plastic Surgery Center, Albany, New York.
authors.forename: Ahmed S
authors.initials: AS
authors.lastname: Sufyan
authors.affiliation: Williams Plastic Surgery Center, Albany, New York.
authors.forename: Edwin F
authors.initials: EF
authors.lastname: Williams
mesh_terms: D005145:Face / Q000601:surgery; D006801:Humans; D040541:Marketing; D058012:Small Business / Q000458:organization & administration*; D013518:Surgery, Plastic