title: Educational effects of a tailored leaflet addressing drinking during pregnancy.
abstract: OBJECTIVE
  To examine the educational effects of a tailored leaflet on current drinking behavior, thoughts about drinking alcohol during pregnancy, and knowledge of fetal alcohol syndrome (FAS) among pregnant women.
  
  
  METHODS
  Intervention.
  
  
  METHODS
  We recruited pregnant women who were participating in maternity classes held at five municipal health centers in Saitama Prefecture and Tokyo in Japan.
  
  
  METHODS
  Questionnaires were administered before and after distribution of either a tailored or a non-tailored leaflet and again after the women delivered their babies.
  
  
  RESULTS
  More women read the non-tailored leaflet than the tailored one; this was because they felt they could read the non-tailored leaflet immediately. As for educational effects, the tailored leaflet was not superior to the non-tailored one in changing the women's behavior, thoughts, or knowledge.
  
  
  CONCLUSIONS
  It is more important for health education leaflets to seem easy to read in terms of volume than to be tailored.
authors.affiliation: Former Undergraduate Student, Ochanomizu University, Otsuka, Bunkyo-ku, Tokyo, Japan.
authors.forename: Natsumi
authors.initials: N
authors.lastname: Toyama
authors.affiliation: Associate Professor, Graduate School of Humanities and Sciences, Ochanomizu University, Otsuka, Bunkyo-ku, Tokyo, Japan.
authors.forename: Noriko
authors.initials: N
authors.lastname: Sudo
keywords: fetal alcohol syndrome; leaflet; maternity class; pregnant woman; tailored education material