title: Acceptability and feasibility of a culturally tailored Internet-delivered intervention to promote blood donation in Blacks.
abstract: BACKGROUND
  A pilot test of a computer-tailored intervention designed to promote blood donation among Blacks was conducted.
  
  
  METHODS
  Intervention content, based on the transtheoretical model, offered participants individually and culturally tailored information on blood donation with emphasis on need specific to race (e.g., sickle-cell disease). Black adults (N = 150) with a diversity of blood donation experience were recruited from a blood center and a survey recruitment website. Posttest assessment included a 14-item evaluation and transtheoretical model questions.
  
  
  RESULTS
  Participants rated the program positively (81.3% to 98.7% of participants agreeing or strongly agreeing with evaluation items). For example, 98.7% of respondents reported that the program gave sound advice and that personal feedback was easily understood, and 87.3% felt the program was designed for people like themselves. Ninety-five percent of participants reported that they would recommend the program to others. There were no significant differences in ratings based on demographics. Qualitative responses support program acceptability. Furthermore, pre- and postprogram assessments indicated an increase in intention to donate, t(149) = 3.56, p = .001, d = .29.
  
  
  CONCLUSIONS
  With acceptability and feasibility confirmed, the next steps are to test efficacy and cost-effectiveness for use to increase blood donation, particularly in priority populations.
authors.affiliation: University of Rhode Island, Kingston, RI, USA markrobb@uri.edu.
authors.forename: Mark L
authors.initials: ML
authors.lastname: Robbins
authors.affiliation: University of Rhode Island, Kingston, RI, USA.
authors.forename: Andrea L
authors.initials: AL
authors.lastname: Paiva
authors.affiliation: University of Rhode Island, Kingston, RI, USA.
authors.forename: Nicole R
authors.initials: NR
authors.lastname: Amoyal
authors.affiliation: University of Rhode Island, Kingston, RI, USA.
authors.forename: Leslie
authors.initials: L
authors.lastname: Brick
authors.affiliation: New York Blood Center, NY, NY, USA.
authors.forename: Debra A
authors.initials: DA
authors.lastname: Kessler
authors.affiliation: Providence VA Medical Center, Providence, RI, USA.
authors.forename: Caitlin
authors.initials: C
authors.lastname: Burditt
authors.affiliation: New York Blood Center, NY, NY, USA.
authors.forename: Melinda
authors.initials: M
authors.lastname: Caltabiano
authors.affiliation: New York Blood Center, NY, NY, USA.
authors.forename: Beth H
authors.initials: BH
authors.lastname: Shaz
mesh_terms: D000293:Adolescent; D000328:Adult; D001741:Black or African American; D000368:Aged; D001782:Blood Donors / Q000193:education*; D003194:Computer-Assisted Instruction; D003657:Decision Making; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D020407:Internet; D008875:Middle Aged; D036301:Qualitative Research; D020377:Self Efficacy; D055815:Young Adult
keywords: blood donation; computer-tailored intervention; minority health; sickle-cell disease; transtheoretical model