title: The challenges and opportunities of 'nudging'.
authors.affiliation: Dipartimento di Scienze Sociali e Politiche, Universitá degli Studi di Milano, Milano, Italy Applied Social Science and Behavioural Economics research group Universitat Oberta de Catalunya, Barcelona, Spain.
authors.forename: Cristiano
authors.initials: C
authors.lastname: Codagnone
authors.affiliation: Department of Media and Communication, University of Leicester, Leicester, UK Applied Social Science and Behavioural Economics research group Universitat Oberta de Catalunya, Barcelona, Spain.
authors.forename: Giuseppe Alessandro
authors.initials: GA
authors.lastname: Veltri
authors.affiliation: Estudís de Ciè`ncies de la Informació i la Comunicació, Universitat Oberta de Catalunya, Barcelona, Spain Applied Social Science and Behavioural Economics research group Universitat Oberta de Catalunya, Barcelona, Spain.
authors.forename: Francisco
authors.initials: F
authors.lastname: Lupiáñez-Villanueva
authors.affiliation: Fundación Universitaria 'Konrad Lorenz', Bogota, Colombia Applied Social Science and Behavioural Economics research group Universitat Oberta de Catalunya, Barcelona, Spain.
authors.forename: Francesco
authors.initials: F
authors.lastname: Bogliacino
mesh_terms: D001294:Attitude to Health; D003657:Decision Making; D015438:Health Behavior; D006801:Humans; D010349:Patient Compliance / Q000523:psychology*; D010817:Physician-Patient Relations; D010818:Practice Patterns, Physicians' / Q000592:standards* / Q000639:trends
keywords: Economics; Epidemiology; Socio-Economic