title: [Social representations of violence against rural women: unveiling senses in multiple views].
abstract: We analyze the social representations of violence against women from the perspective of city managers, professionals and health workers in rural settings of the southern half of Rio Grande do Sul. The study has a qualitative approach and adds a theoretical/methodological perspective of social representations. The data were generated by means of the associative method, question-stimulus of words and expressions emergence. The analysis of word association was performed with EVOC software, considering frequency and order of association with inducing terms. Participants recognize violence against women as gender destination that induces consent, resignation, guilt and fear, and results in naturalization and trivialization of this social phenomenon. We highlight the need to produce ruptures in established and traditional forms of health care, in the conservative and stereotypical views of violence, favoring access to friendly service and avoiding the reproduction of gender inequalities.
authors.affiliation: Campus Palmeira das Missões, Federal University of Santa Maria, Santa Maria, RS, Brazil, marta.c.c@ufsm.br.
authors.forename: Marta Cocco
authors.initials: MC
authors.lastname: Costa
authors.affiliation: Federal University of Rio Grande do Sul, Porto Alegre, RS, Brazil.
authors.forename: Marta Julia Marques
authors.initials: MJ
authors.lastname: Lopes
authors.affiliation: Federal University of Rio Grande do Sul, Porto Alegre, RS, Brazil.
authors.forename: Joannie Dos Santos Fachinelli
authors.initials: Jdos S
authors.lastname: Soares
mesh_terms: D001291:Attitude of Health Personnel; D018585:Battered Women; D005260:Female; D006801:Humans; D012424:Rural Population; D012938:Social Perception; D014754:Violence