title: Reputation management.
abstract: Patients with a computer and access to social media can now easily and effortlessly comment on your practice and your services. Most comments about physicians are positive. However, a negative one may be posted by a disgruntled patient and can severely impact your practice with a mere mouse click. A physician's most valuable asset is his or her reputation. This article will discuss how to manage and protect your online reputation.
authors.forename: Ron
authors.initials: R
authors.lastname: Romano
authors.forename: Neil
authors.initials: N
authors.lastname: Baum
mesh_terms: D006801:Humans; D020407:Internet; D016749:National Practitioner Data Bank; D017060:Patient Satisfaction; D061108:Social Media; D014481:United States; D064878:Web Browser