title: A novel data-mining approach leveraging social media to monitor consumer opinion of sitagliptin.
abstract: A novel data mining method was developed to gauge the experience of the drug Sitagliptin (trade name Januvia) by patients with diabetes mellitus type 2. To this goal, we devised a two-step analysis framework. Initial exploratory analysis using self-organizing maps was performed to determine structures based on user opinions among the forum posts. The results were a compilation of user's clusters and their correlated (positive or negative) opinion of the drug. Subsequent modeling using network analysis methods was used to determine influential users among the forum members. These findings can open new avenues of research into rapid data collection, feedback, and analysis that can enable improved outcomes and solutions for public health and important feedback for the manufacturer.
authors.forename: Altug
authors.initials: A
authors.lastname: Akay
authors.forename: Andrei
authors.initials: A
authors.lastname: Dragomir
authors.forename: Björn-Erik
authors.initials: BE
authors.lastname: Erlandsson
mesh_terms: D001294:Attitude to Health; D003258:Consumer Behavior / Q000706:statistics & numerical data; D057225:Data Mining / Q000379:methods*; D003924:Diabetes Mellitus, Type 2 / Q000188:drug therapy*; D007004:Hypoglycemic Agents / Q000627:therapeutic use; D033181:Information Dissemination; D009323:Natural Language Processing; D017060:Patient Satisfaction / Q000706:statistics & numerical data*; D011639:Public Opinion; D011719:Pyrazines / Q000627:therapeutic use*; D000068900:Sitagliptin Phosphate; D061108:Social Media / Q000706:statistics & numerical data*; D014230:Triazoles / Q000627:therapeutic use*; D018875:Vocabulary, Controlled
chemical_list: D007004:Hypoglycemic Agents; D011719:Pyrazines; D014230:Triazoles; D000068900:Sitagliptin Phosphate