title: A lesson from the ice bucket challenge: using social networks to publicize science.
authors.affiliation: Functional Genomics Group, Babraham Institute, University of Cambridge Cambridge, UK.
authors.forename: Hashem
authors.initials: H
authors.lastname: Koohy
authors.affiliation: King Edward VI School Warwickshire, UK.
authors.forename: Behrad
authors.initials: B
authors.lastname: Koohy
keywords: CiteULike; Mendeley; ResearchGate; Twitter; amyotrophic lateral sclerosis; ice bucket challenge; social network