title: Healthcare.gov 3.0--behavioral economics and insurance exchanges.
authors.affiliation: From the School of Medicine, the Fuqua School of Business, and the Sanford School of Public Policy, Duke University, Durham, NC (P.A.U.); the Economics Division and the Behavioural Science Centre, University of Stirling, Stirling, United Kingdom (D.A.C.); and Columbia Business School, Columbia University, New York (E.J.).
authors.forename: Peter A
authors.initials: PA
authors.lastname: Ubel
authors.forename: David A
authors.initials: DA
authors.lastname: Comerford
authors.forename: Eric
authors.initials: E
authors.lastname: Johnson
mesh_terms: D002755:Choice Behavior; D054626:Consumer Health Information; D062265:Health Insurance Exchanges / Q000191:economics*; D057220:Health Literacy / Q000191:economics*; D006801:Humans; D020407:Internet; D013219:State Government; D014481:United States