title: Recruiting and retaining plasmapheresis donors: A critical belief analysis.
abstract: This paper identifies critical beliefs underpinning intentions to commence and continue plasmapheresis donation. Whole blood (n = 624) and first-time plasmapheresis (n = 460) donors completed a cross-sectional survey assessing the belief-base of the theory of planned behaviour and rated their plasmapheresis donation intentions. While the idea of red blood cells being returned was a key deterrent for all donors, critical beliefs underlying commencement and continuation in the plasmapheresis donor panel differed and varied as a function of blood donation history. Findings will assist the development of targeted persuasion messages to optimise recruitment and retention of plasmapheresis donors in a non-remunerated context.
authors.affiliation: Public Health, The Florey Institute of Neuroscience and Mental Health, 245 Burgundy Street, Heidelberg, Vic. 3084, Australia. Electronic address: kathleen.bagot@florey.edu.au.
authors.forename: Kathleen L
authors.initials: KL
authors.lastname: Bagot
authors.affiliation: School of Psychology, McElwain Building, The University of Queensland, St Lucia, Qld. 4072, Australia.
authors.forename: Barbara M
authors.initials: BM
authors.lastname: Masser
authors.affiliation: School of Psychology and Counselling, Queensland University of Technology, Victoria Park Road, Kelvin Grove., Brisbane, Qld. 4059, Australia.
authors.forename: Katherine M
authors.initials: KM
authors.lastname: White
authors.affiliation: School of Psychology and Counselling, Queensland University of Technology, Victoria Park Road, Kelvin Grove., Brisbane, Qld. 4059, Australia.
authors.forename: Louise C
authors.initials: LC
authors.lastname: Starfelt
mesh_terms: D000293:Adolescent; D000328:Adult; D000368:Aged; D000533:Altruism; D001315:Australia; D001782:Blood Donors / Q000523:psychology* / Q000706:statistics & numerical data; D003430:Cross-Sectional Studies; D003469:Culture; D005260:Female; D006801:Humans; D033182:Intention; D008297:Male; D008875:Middle Aged; D010956:Plasmapheresis / Q000379:methods*; D011795:Surveys and Questionnaires; D009927:Tissue and Organ Procurement / Q000379:methods*; D055815:Young Adult
keywords: Blood donors; Critical beliefs; Plasmapheresis; Recruitment; Retention