title: 'Imagine if healthcare were priced to consumers'.
authors.forename: Mark
authors.initials: M
authors.lastname: Ganz
authors.forename: Bob
authors.initials: B
authors.lastname: Herman
mesh_terms: D003258:Consumer Behavior / Q000191:economics*; D005249:Fees and Charges; D017048:Health Care Costs; D007348:Insurance, Health / Q000191:economics*; D014481:United States