Immunization against the Spread of Rumors in Homogenous Networks.
Since most rumors are harmful, how to control the spread of such rumors is important. In this paper, we studied the process of "immunization" against rumors by modeling the process of rumor spreading and changing the termination mechanism for the spread of rumors to make the model more realistic. We derived mean-field equations to describe the dynamics of the rumor spread. By carrying out steady-state analysis, we derived the spreading threshold value that must be exceeded for the rumor to spread. We further discuss a possible strategy for immunization against rumors and obtain an immunization threshold value that represents the minimum level required to stop the rumor from spreading. Numerical simulations revealed that the average degree of the network and parameters of transformation probability significantly influence the spread of rumors. More importantly, the simulations revealed that immunizing a higher proportion of individuals is not necessarily better because of the waste of resources and the generation of unnecessary information. So the optimal immunization rate should be the immunization threshold.
Sino-US Global Logistics Institute, Shanghai Jiao Tong University, Shanghai 200030, P.R. China; Antai College of Economics & Management, Shanghai Jiao Tong University, Shanghai 200052, P.R. China.
Laijun
L
Zhao
Sino-US Global Logistics Institute, Shanghai Jiao Tong University, Shanghai 200030, P.R. China; Antai College of Economics & Management, Shanghai Jiao Tong University, Shanghai 200052, P.R. China.
Jiajia
J
Wang
School of Administrative Studies, York University, Toronto ON M3J 1P3, Canada.
Rongbing
R
Huang
D003142:Communication; D006801:Humans; D008962:Models, Theoretical; D009716:Numerical Analysis, Computer-Assisted; D012944:Social Support