title: Marketing, Technology, and Medicine: Recommendations on How to Incorporate Psychological Principles into New Technologies to Promote Healthy Behaviors.
abstract: Although technologies have provided new forms of entertainment and improved our work efficiency, they have also reduced our need to engage in healthy physical activities. We believe that the psychological principles that make sedentary entertainment technologies (such as television and video games) engaging can be incorporated into new technologies to make new technologies both engagingandpromote healthy behaviors. This short report aims to 1) describe how technology has traditionally reduced motivation to engage in health behaviors, 2) discuss key elements that may make sedentary technology (in this case, television) engaging, and 3) provide examples of how these same elements can be incorporated into new technologies to increase engagement and promote health behaviors.
authors.affiliation: Human Factors Practice, Exponent Failure Analysis Associates, University of California, Los Angeles, Los Angeles, CA, USA.
authors.forename: Asha H
authors.initials: AH
authors.lastname: Smith-Dektor
authors.affiliation: Center for Digital Behavior at UCLA, Department of Family Medicine, University of California, Los Angeles, Los Angeles, CA, USA.
authors.forename: Sean D
authors.initials: SD
authors.lastname: Young