title: Exploration of Online Culture Through Network Analysis of Wikipedia.
abstract: Understanding online culture is becoming crucial in the global and connected world. Contrary to conventional attitudinal surveys used in cultural research, this study uses the approach of directly observing culture-specific behavior that emerges from online collaboration on the Internet. The editing data of Wikipedia were analyzed in 12 languages. Distinctive cultural dimensions were identified, including collectivism, extraversion, boldness, and egalitarianism. Using network analysis, the language-framed cultural factors were extracted as an emergent phenomenon in the virtual world.
authors.affiliation: 1 KAIST Business School , Seoul, Korea.
authors.forename: Sung Joo
authors.initials: SJ
authors.lastname: Park
authors.affiliation: 2 School of Business, Hanyang University , Seoul, Korea.
authors.forename: Jong Woo
authors.initials: JW
authors.lastname: Kim
authors.affiliation: 3 Department of Business Administration, The Catholic University of Korea , Bucheon, Korea.
authors.forename: Hong Joo
authors.initials: HJ
authors.lastname: Lee
authors.affiliation: 4 School of Business, Ewha Womans University , Seoul, Korea.
authors.forename: Hyunjung
authors.initials: H
authors.lastname: Park
authors.affiliation: 1 KAIST Business School , Seoul, Korea.
authors.forename: Deugcheon
authors.initials: D
authors.lastname: Han
authors.affiliation: 5 Center for Collective Intelligence, Massachusetts Institute of Technology , Cambridge, Massachusetts.
authors.forename: Peter
authors.initials: P
authors.lastname: Gloor
mesh_terms: D003299:Cooperative Behavior; D003469:Culture; D006801:Humans; D020407:Internet; D007802:Language; D011795:Surveys and Questionnaires