title: Social Media Use in Pediatric Dermatology.
abstract: Social media is predicted to become increasingly important in dermatology because of its potential to serve as a platform for public health campaigns, aid in participant recruitment for clinical trials, increase public engagement in health care, and facilitate scientific discourse. No study of social media use in pediatric dermatology has been performed, so we analyzed the use of the seven leading social media platforms in pediatric dermatology, with a focus on patient advocacy groups, professional societies, research journals, and research institutions. We observed that 89% of patient advocacy groups, 100% of professional societies, 62.5% of research journals, and 0% of academic pediatric dermatology departments maintained one or more social media accounts. Our observations suggest that all stakeholder groups, and in particular members of the research community, have the potential to further their engagement, connections, and communications through social media.
authors.affiliation: School of Medicine, Stanford University, Palo Alto, CA.
authors.forename: Alexander L
authors.initials: AL
authors.lastname: Fogel
authors.affiliation: Department of Dermatology, Stanford University, Palo Alto, CA.|Department of Pediatrics, Stanford University, Palo Alto, CA.
authors.forename: Joyce M C
authors.initials: JM
authors.lastname: Teng
mesh_terms: D003142:Communication; D003880:Dermatology; D010372:Pediatrics; D061108:Social Media