title: The Whiteboard Revolution: Illuminating Science Communication in the Digital Age.
abstract: Journal-based science communication is not accessible or comprehensible to a general public curious about science and eager for the next wave of scientific innovation. We propose an alternative medium for scientists to communicate their work to the general public in an engaging and digestible way through the use of whiteboard videos. We describe the process of producing science whiteboard videos and the benefits and challenges therein.
authors.affiliation: Youreka Science, San Francisco, CA, USA. Electronic address: florie@yourekascience.com.
authors.forename: Florie Anne
authors.initials: FA
authors.lastname: Mar
authors.affiliation: Institute for Medical Engineering & Science, Massachusetts Institute of Technology, Cambridge, MA USA.
authors.forename: Jose
authors.initials: J
authors.lastname: Ordovas-Montanes
authors.affiliation: Department of Plant Pathology, University of California, Davis, Davis, CA, USA.
authors.forename: Nir
authors.initials: N
authors.lastname: Oksenberg
authors.affiliation: Youreka Science, San Francisco, CA, USA.
authors.forename: Alexander M
authors.initials: AM
authors.lastname: Olson
mesh_terms: D000818:Animals; D003142:Communication; D003195:Computer Communication Networks; D004059:Diffusion of Innovation; D006801:Humans; D033181:Information Dissemination; D012586:Science; D014743:Videotape Recording