title: [Targeting the young].
authors.forename: Michela
authors.initials: M
authors.lastname: Canevascini
authors.forename: Myriam
authors.initials: M
authors.lastname: Pasche
mesh_terms: D000293:Adolescent; D000328:Adult; D002648:Child; D003430:Cross-Sectional Studies; D000067088:Direct-to-Consumer Advertising; D006801:Humans; D012907:Smoking / Q000453:epidemiology; D000074606:Smoking Prevention; D040241:Social Marketing; D013557:Switzerland; D019460:Tobacco Industry; D062789:Tobacco Products; D055815:Young Adult