Issues in qualitative research: practical experiences in the field.
The gradual shift in paradigm of maternity care from a paternalistic medical model of care to a more humanistic approach encourages active client participation and partnership in care, advocating the rights to information and informed choices. This consumer-led philosophy of maternity care focuses on choice, control and continuity of care, with emphasis on the need for health professionals to provide flexible and responsive services.
Midwifery, Redwood College of Health Studies, South Bank University, London.
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