title: Identifying the public's concerns and the Centers for Disease Control and Prevention's reactions during a health crisis: An analysis of a Zika live Twitter chat.
abstract: The arrival of the Zika virus in the United States caused much concern among the public because of its ease of transmission and serious consequences for pregnant women and their newborns. We conducted a text analysis to examine original tweets from the public and responses from the Centers for Disease Control and Prevention (CDC) during a live Twitter chat hosted by the CDC. Both the public and the CDC expressed concern about the spread of Zika virus, but the public showed more concern about the consequences it had for women and babies, whereas the CDC focused more on symptoms and education.
authors.affiliation: Center for Health Communication, Moody College of Communication, University of Texas at Austin, Austin, TX; Department of Communication Studies, Moody College of Communication, University of Texas at Austin, Austin, TX. Electronic address: glowacki@utexas.edu.
authors.forename: Elizabeth M
authors.initials: EM
authors.lastname: Glowacki
authors.affiliation: School of Journalism and Mass Communication, University of North Carolina, Chapel Hill, NC.
authors.forename: Allison J
authors.initials: AJ
authors.lastname: Lazard
authors.affiliation: Center for Health Communication, Moody College of Communication, University of Texas at Austin, Austin, TX; Stan Richards School of Advertising and Public Relations, Moody College of Communication, University of Texas at Austin, Austin, TX.
authors.forename: Gary B
authors.initials: GB
authors.lastname: Wilcox
authors.affiliation: Center for Health Communication, Moody College of Communication, University of Texas at Austin, Austin, TX; Stan Richards School of Advertising and Public Relations, Moody College of Communication, University of Texas at Austin, Austin, TX; Health Science Center at Houston, School of Public Health, The University of Texas, Houston, TX.
authors.forename: Michael
authors.initials: M
authors.lastname: Mackert
authors.affiliation: Center for Health Communication, Moody College of Communication, University of Texas at Austin, Austin, TX; Department of Communication Studies, Moody College of Communication, University of Texas at Austin, Austin, TX; Stan Richards School of Advertising and Public Relations, Moody College of Communication, University of Texas at Austin, Austin, TX.
authors.forename: Jay M
authors.initials: JM
authors.lastname: Bernhardt
mesh_terms: D000818:Animals; D002487:Centers for Disease Control and Prevention, U.S.; D005260:Female; D058015:Health Communication; D006801:Humans; D007231:Infant, Newborn; D011247:Pregnancy; D011251:Pregnancy Complications, Infectious / Q000453:epidemiology*; D011639:Public Opinion; D061108:Social Media; D014195:Travel; D014481:United States; D000071243:Zika Virus Infection / Q000453:epidemiology*
keywords: Health communication; Health messaging; Social media