title: Which cigarettes do Americans think are safer? A population-based analysis with wave 1 of the PATH study.
authors.affiliation: Department of Family Medicine and Public Health, University of California, San Diego, California, USA.|Joint Doctoral Program in Public Health, San Diego State University and University of California San Diego, San Diego, California, USA.
authors.forename: Eric C
authors.initials: EC
authors.lastname: Leas
authors.affiliation: Graduate School of Public Health, San Diego State University, San Diego, California, USA.
authors.forename: John W
authors.initials: JW
authors.lastname: Ayers
authors.affiliation: Department of Family Medicine and Public Health, University of California, San Diego, California, USA.|UC San Diego Moores Cancer Center, University of California, San Diego, California, USA.
authors.forename: David R
authors.initials: DR
authors.lastname: Strong
authors.affiliation: Department of Family Medicine and Public Health, University of California, San Diego, California, USA.|UC San Diego Moores Cancer Center, University of California, San Diego, California, USA.
authors.forename: John P
authors.initials: JP
authors.lastname: Pierce
mesh_terms: D040261:Harm Reduction; D007722:Health Knowledge, Attitudes, Practice; D006801:Humans; D040541:Marketing; D016540:Smoking Cessation; D011795:Surveys and Questionnaires; D019460:Tobacco Industry; D062789:Tobacco Products; D000073869:Tobacco Smoking; D014481:United States
keywords: Advertising and Promotion; Harm Reduction; Illegal tobacco products; Media; Packaging and Labelling